One of our biggest clients, YWCA England and Wales has recent renamed itself to Platform 51.
As the YWCA’s web design team we worked closely with the client to restyle the website with the new branding elements, the new style is bright, modern and fresh.
But why the name change?
Platform 51 explain:
“During the 155 years since we were founded, we’ve had to evolve to reflect changes in society and the needs and expectations of women.This is true not only of the work we do, but also of our name. Our original name no longer stood for who we are or what we do and people often confused us with another charity. “
Why Platform 51?
“Our new name more accurately represents who we are and what we do: 51% of people are female, and girls and women use us as a platform to have their say and as a place from where they can move into the next stage of their lives.”
Visit the new site here – platform51.org